Date: June 1, 1998 ISBN-10: 0,684,841,487 ISBN-13 :978-0684841489 Edition: 1
Has nearly 60 printed in English and translated into 19 languages, Michael Porter's competitive strategy theory, practice and teaching of business strategy has changed around the world. Electrification in its simplicity - like all great breakthroughs - Porter's industry analysis to capture the complexity of industry competition in five basic forces. Porter introduced a most powerful competitive tools yet developed: his three generic strategies - lowest cost, differentiation, and focus - to bring the structure of the strategic positioning task. He said that a competitive advantage, and how they are defined relative cost and relative prices, which directly connects to achieve profitability, how profit is created and divided into a new perspective. In the nearly two decades since publication, Porter's framework predict competitor behavior has changed the way of the company, to see their opponents, has given rise to new competitors disciplinary assessment.
Over one million managers in large companies and small companies, investment analysts, consultants, students and scholars around the world, the idea of inherent Potter and applications, in order to assess the industry, understand competitors and choose competitive position . Ideas addressed in this book, is a the specific fundamentals competition of independent businesses to compete.
Competitive strategy to fill the gaps, management thinking. It provides all of the follow-up work can build a lasting foundation and grounding point. A problem of the structure of the discipline, how to achieve superior profitability, Porter's framework and profound insights, including an unparalleled competitive in a complex view of the past quarter-ce
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.